By Stacey Piper Since school starts before Labor Day, we take our end-of-summer beach trip to the Outer Banks in early August. This year with three tween-age girls, the week was filled with floating movie nights in the pool, TikTok dance videos, and crab walks by flashlight. Summer is still …
By Stacey Piper It’s no surprise that this year’s holiday season was markedly different than my family’s pre-COVID celebrations. The lighting of the National Tree near the White House wasn’t open to the public, but we masked up and went downriver to our first President’s home, Mount Vernon, which was …
By Stacey Piper and Nicholas Kosar Web development and web design practices emerge one year and solidify as trends or fade away as fads in nearly every industry. It can be confusing for businesses to prioritize their best practices approach to building effective websites. Fortunately, GovCon and AEC have the …
by Stacey Piper and Nicholas Kosar Every business has a website. Sadly, however, most websites perform merely as fancy “e-brochures” — not as true marketing tools that nurture and develop a growing client base. So how do you take your website and digital assets to the next level? In our …
Caution Readers: This perspective of web site is not from a web expert, but rather a marketing strategist who uses web as one platform of many in integrated campaign execution. The contents of this post are not meant to minimize the importance of a web site or the expertise needed …
