I was pleased to speak at the 2014 Mid-Atlantic Marketing Summit on the panel “Intersection Point: Where Sales, Social, and Content Collide.” It was an honor to join some great marketers to discuss these issues. Here’s the lineup! Moderator: Mark Hausman, President and CEO, Strategic Communications Group Helena Brito, Social Media Manager, FireEye, …
My marketing colleague Nick Kosar published a blog post that provides a good summary of lessons learned from the Mid-Atlantic Marketing Summit, including insights from a panel discussion I was on. Nick’s takeaways are: Use New Technology to Solve Age-Old Problems Passivity = Leaving Money on the Table “Going Social” Is …
A blog post about a panel session I was on at the Mid-Atlantic Marketing Summit with advice and insights from myself and other government marketing mavens. SpeakerBox’s Elizabeth Shea moderated a B2G Marketing Panel at the Mid-Atlantic Marketing Summit. The panel discussed a range of topics from how to organize …
