My marketing colleague Nick Kosar published a blog post that provides a good summary of lessons learned from the Mid-Atlantic Marketing Summit, including insights from a panel discussion I was on.
Nick’s takeaways are:
- Use New Technology to Solve Age-Old Problems
- Passivity = Leaving Money on the Table
- “Going Social” Is Plain Old Marketing
I suggest you give his post a read!
3 Key Takeaways – and Great Karma – from the 2014 Mid-Atlantic Marketing Summit