A blog post about a panel session I was on at the Mid-Atlantic Marketing Summit with advice and insights from myself and other government marketing mavens.
SpeakerBox’s Elizabeth Shea moderated a B2G Marketing Panel at the Mid-Atlantic Marketing Summit. The panel discussed a range of topics from how to organize marketing teams to the best metrics for B2G marketing programs. The panelists were:
- Stacey Piper, VP Federal Marketing, ICF International, @stacey_mktg
- Lesley Rogers, Federal Marketing Manager, Acquia @lesleymrogers
- Marie Russell, Director, Federal Marketing, Juniper Networks @marierussell99
- Lisa Sherwin-Wulf, Director, Federal Marketing, SolarWinds @lmsherwin